Google “Sasha Souza” and prepare to head down a rabbit hole of some of the nation’s most beautiful weddings and events. Sasha stands at the top of her craft and has built a several decades career out of her signature style, impeccable design taste, and attention to extreme detail (ask her about “Sasha Souza Straight” some time). Sasha’s story is anything but a straight line, however. Conceived on the corner of Haight & Masonic in San Francisco (no, seriously), and raised in the clubhouses of the Hell’s Angels (no, seriously…again), Sasha got into the wedding industry because of an ad in a paper and it set her off on a career that has included three books, countless speaking engagements and media appearances, and being considered one of the premier luxury planners in the world.
Sasha’s focus on creating exceptional experiences led to a desire to continue to grow her industry and the people that make it up and to the creation of The Consultancy for Creatives, a group and personal coaching and mentoring program. By working alongside entrepreneurs and business owners at varying stages of their journey, she is able to reveal some of the “it” that she and her team have become so famous for over the years to work to develop a generation of event professionals who are both excellent at their craft and also excel at their ability to successfully run a business.
Quick note- if you’re a parent you might not want to listen to this episode around your kids because we talk about Santa and we don’t want you messaging us angry about something…you know what we mean.
Curiously Creative
