Salesloft's Saleslove '22
Challenges
Salesloft, in their first post-pandemic event, wanted to create something that truly celebrated their customers and expressed to them just how much they loved being their sales enablement platform of choice. Saleslove ’22 was just that- part conference, part music festival, and a whole lot of fun. This B2B experience was designed to give attendees an opportunity to celebrate their love of sales and how Salesloft makes it possible to do more and never miss another important moment. This engaging experience placed Salesloft front and center as part of their clients’ sales cycle and continued to firmly establish them for creating such a unique and differentiated conference experience.
Execution
We co-created a 2-day conference that incorporated some of the best elements of your favorite music festival. With Grammy Award-winning musicians serving as the house band and musical track for the conference, custom art designed sponsor installations, bespoke experiences, and hundreds of salespeople coming together- this was definitely not your average conference.
Relevance
IRL events are coming back stronger than ever, but that doesn’t mean they have to come back and be boring. We’re firm believers that every experience should be a great one, and incorporate the art, culture, and experiences that we all love. Every time we get to tell a story with our clients- we want it to be one that lasts long after they leave the conference hall.
